COMMENTARY
9 Drugs Top 100 Billion Yen in FY2025 Japan Sales; Keytruda Retains Crown: Jiho Tally
Nine prescription drugs generated domestic sales of more than 100 billion yen in FY2025, three more than a year earlier, according to a Jiho tally, with MSD’s Keytruda (pembrolizumab) retaining the top spot for the third consecutive year. Keytruda sales…
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The Wednesday TableShe had been on virtual calls since eight in the morning. The screen glowed. Her eyes burned. Plugged into Teams across time zones, she was digitally connected yet entirely isolated from the reality of Japan’s pharma market.She needed…





