BUSINESS
PMP Returns Slam Drug Makers' Leading Products, Prazaxa Cut 45%: Jiho Poll
Core products of major pharmaceutical companies in Japan are facing deep price cuts due to the return of accumulated benefits under the price maintenance premium (PMP) scheme for innovative drugs, a Jiho survey has found. A whopping 45% slash was…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





