Nippon Boehringer Ingelheim’s SGLT2 inhibitor Jardiance (empagliflozin) ranked first in five promotional categories in January, according to Intage’s monthly Impact Track survey. The Impact Track survey asks some 4,000 general practitioners and hospital doctors about the number of promotions they…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





