MSD’s anti-PD-1 antibody Keytruda (pembrolizumab) retained its position as Japan’s best-selling drug in the July-September quarter of 2025, according to market data released by IQVIA Japan on November 13. Keytruda recorded sales of 57.3 billion yen, up 26.2% year on…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





