Big news in Japan’s pharma scene: AI is no longer a future concept; it’s a present game-changer for commercial teams. As Vishal Kapoor from Prospection puts it, “Predictive AI isn’t a future promise in the rapidly evolving Japanese data landscape…
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Let’s be real: even with the best intentions, AI systems can reflect our own unconscious biases. As Daniel Kahneman and Amos Tversky famously demonstrated in their groundbreaking work on Prospect Theory, humans are prone to cognitive biases that influence our…





