BUSINESS
Nxera’s 50 Billion Yen Global Sales Goal “Conservative Figure”: Japan Chief
Nxera Pharma has set out a global sales target of 50 billion yen by 2030, but the company’s new Japan president calls it “a conservative figure,” noting that the challenge will be how to surpass this line. Makoto Sugita, who…
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The Wednesday TableShe had been on virtual calls since eight in the morning. The screen glowed. Her eyes burned. Plugged into Teams across time zones, she was digitally connected yet entirely isolated from the reality of Japan’s pharma market.She needed…





