BUSINESS

BioCryst Japan to First Focus on Orladeyo Promotion, Eager to Set Up Own Sales Team: Local Head

By Sakura Kono January 9, 2024
After establishing a Japanese subsidiary last year, BioCryst Pharmaceuticals intends to hone in on detailing activities for its hereditary angioedema (HAE) drug Orladeyo (berotralstat) in the market, while exploring the launch of an in-house sales structure. The company’s Japan general…

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