BUSINESS
Kyowa Kirin Assigns Bone Metabolism Specialists to Promote Crysvita in Japan
In a bid to prop up sales of its rickets drug Crysvita (burosumab) in Japan, Kyowa Kirin has appointed personnel specializing in the bone metabolism space within all of its domestic branches in October. These specialists will support sales reps’…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





