BUSINESS
Sumitomo Expects Further Growth for Latuda, Lonasen; Recognition by Physicians Holds Key: Sales Chief
Sumitomo Pharma sees further growth potential in Latuda (lurasidone) and Lonasen Tapes (blonanserin), CNS drugs rolled out in Japan in recent years, and is now setting out to boost their profile among doctors via new communication approaches, sales head Takuya…
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A few weeks ago, I had coffee with a very talented executive. Let’s call him Kenji. He has a great job, a big salary, and a solid team. But he was unhappy. He felt bored and wanted a new challenge.…





