BUSINESS
Emerging from Repeated Price Cuts, Opdivo’s Japan Sales Could Top 100 Billion Yen in FY2020
After a series of pricing setbacks in the past few years, Ono Pharmaceutical’s flagship PD-1 inhibitor Opdivo (nivolumab) is regaining ground in the Japanese market and could cross the 100 billion yen sales mark in FY2020 for the first time…
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The Wednesday TableShe had been on virtual calls since eight in the morning. The screen glowed. Her eyes burned. Plugged into Teams across time zones, she was digitally connected yet entirely isolated from the reality of Japan’s pharma market.She needed…





