BUSINESS
Pfizer Japan Boosting Biosimilar Sales Structure with Dedicated Unit, Ups Its Quality Pitch
Pfizer Japan is shoring up its biosimilar sales structure with a dedicated unit made up of field reps and staffers specializing in follow-on biologics. The company aims to grab shares in the expanding biosimilar market by pushing “Pfizer quality” to…
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The Wednesday TableShe had been on virtual calls since eight in the morning. The screen glowed. Her eyes burned. Plugged into Teams across time zones, she was digitally connected yet entirely isolated from the reality of Japan’s pharma market.She needed…





