1. Build a Strong Employer BrandFirst up, let’s talk about your employer brand. Think of it as your company’s personality and reputation. In Japan’s competitive pharmaceutical and medical device industry, it’s crucial to stand out. You need to showcase your…
BUSINESS
Xofluza Sees Sharp Sales Decline, but Inavir Logs Growth: 2019-2020 Flu Drug Market
Shionogi’s anti-flu drug Xofluza (baloxavir marboxil) suffered a 98.4% sales decline in FY2019. The company attributes this drop to factors including a short flu season and hospital avoidance amid the coronavirus outbreak. In contrast, sales of Daiichi Sankyo’s Inavir (laninamivir)…
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