As 2019 draws to a close, let us take a look back at the 10 most-read stories on PHARMA JAPAN. After implementing a drastic pricing overhaul in 2018, Japan introduced its version of a healthcare technology assessment (HTA) system in…
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In the complex landscape of the Japanese pharmaceutical market, the “status quo” is often the safest harbor. But for leaders like Kennet Brysting, former president of Gilead Japan, the status quo is the most dangerous place to stay.Innovation in Japan…





