BUSINESS
Promotion Push Continues for Daiichi Sankyo’s Pain Drug Tarlige in July: Impact Track
Daiichi Sankyo continued its heavy pitch for its pain treatment Tarlige (mirogabalin) in July through a series of channels after it rolled out the Lyrica (pregabalin) contender in Japan in mid-April, an industry survey showed. The “Impact Track” detailing track…
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I recently sat down with one of the leading medical directors in Japan to discuss the critical evolution of the medical science liaison (MSL) role.The MSL has transformed from a scientific resource into a strategic partner essential for successful product…





